Crisis Communications

Crisis communications is the practice of managing and disseminating information during a significant and often unexpected event that threatens an organization’s reputation, operations, or stakeholders. It involves swift and strategic communication to mitigate damage, address public concerns, and restore trust.

Critical Optic specializes in providing comprehensive crisis communication services with rapid response strategies, media relations, stakeholder communication, and social media management to navigate crises effectively.

Current and former organizations supported by our crisis account staff